Product Promotions
When promoting venues and services, it's important to promote individual products that may not entirely related to your business. As our main target audience is people aged between 18-24 it's important for create engaging content that they can interact with.
Working with Jubel, based in London was an exciting opportunity as they allowed me to have full creative freedom on their adverts across our venues. Even though my initial aim was to keep within their brand guidelines I knew that there is a certain style and method you need to cater towards students: humour.
Whether it be through a relatable meme or using a song that is popular on TikTok at that current time, it's important to engage with your target audience as best as possible - even though the product you may be promoting is aimed at a very wide demographic.
Instagram Advert
Instagram Advert 2
